Subhakar Rao Surapaneni

Investor, Sales and Marketing Pioneer, Author, Technology Champion, Philanthropist, Leadership Mentor

Subhakar Rao – Inspiring Success Story

Sales and Marketing Pioneer, Investor, Serial Entrepreneur, Author, Startup Coach and Leadership Mentor Mr Subhakar Rao’s career has mirrored his five main professional passions: Entrepreneurship Leadership mentoring Sales & Marketing … Continue reading


Don’t tell them about your services; tell them how they’ll benefit

We are in difficult times, I’d suggest you underline the time here. I had been part of several pitches in the past and it took me enough time to realize … Continue reading

February 15, 2019 · Leave a comment

Move aside ‘employee surveys’; ask for opinions and make them feel valued

The captain steers the ship; but not without the crew. Thankfully, I had realized the importance of taking people along, early on. Every time I did it, I only learned … Continue reading

February 8, 2019 · Leave a comment

5 easy tips to grow customer database in email marketing.

Whether it is B2B or B2C business, for all marketers, a segmented customer database in the business sphere is always a fortune in disguise. Thanks to the technique of database … Continue reading

February 7, 2018 · Leave a comment

Make your Customer Feel Special: Brand Personalization Matters and The Ways it Work.

The first thing about personalization is: it’s not only about making them feel special. At least, not consciously! Your customers need a small bit of acknowledgement in exchange of their … Continue reading

January 3, 2018 · Leave a comment

Are Your Digital Marketing Metrics Telling You to Adopt AI Solutions.

”You’ve been reading too much Elon Musk. And watching too many Hollywood movies. Don’t worry, if you’re nice to me, I’ll be nice to you…” It’s safe to assume that … Continue reading

December 12, 2017 · Leave a comment

A BIG DEAL: The 8th Global Entrepreneurship summit shaping Indian Business Ecosystem

The Global Entrepreneurship Summit (GES) 2017,  hosted by India, organised by the think tank of the country also called NITI Aayog in partnership with The Government of the United States … Continue reading

November 29, 2017 · Leave a comment

5 Key brand messages that consumers are sending to marketers.

Personality. Logic. Emotions. Are these three words making marketing sense while connecting with your target audiences? Obviously, these are! Consumers do listen to the marketing message which often gets them … Continue reading

September 15, 2017 · Leave a comment